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Section 5 - Differentiation

How is it different from Microsoft Passport?

Comparison ActiveCheckout
SPA applet
Microsoft Passport
Transfer of personal information to merchant Fills in personal details at a merchant's website through the existing fields on the website Merchant sites which are Passport-enabled retrieve the customers information directly from the Passport service.
Authentication Model Authenticates credit card transactions with participating credit card issuers Authenticates credit card transactions with .NET MyServices . Does not provide any authentication with credit card issuers.
Data Storage Consumer's local machine Microsoft Servers
Business Model Reduce fraud and chargeback for online purchases Single sign-on service to stimulate online shopping

How is it different from the Yahoo Wallet? The Yahoo wallet only provides single-click purchasing within the Yahoo shopping network. It does not provide any realtime authentication with the cardholder's issuer.

How is it different from AOL Magic Carpet/Screen Name Service? AOL only provides single-click purchasing within the AOL shopping network. It does not provide any realtime authentication with the cardholder's issuer.

How is it different from PayPal? PayPal is an account-based system that lets anyone with an email address send and receive online payments using their credit card or bank account. ActiveCheckout is used to make authenticated payments with online merchants which accept online credit card transactions.

How is it different from Gator?

Comparison ActiveCheckout
SPA applet
eWallet
Size ~200 kb ~2.7 MB
Form Filling Yes Yes
Storage of passwords for different websites No Yes
Advertising No Yes
User Experience Only wakes up to assist in making online payments Provides pop-up advertising boxes whenever a customer is browsing the Internet
Authentication Model Distributed authentication architecture supporting authentication of cards from multiple issuers within the same applet Does not provide authentication with a cardholder's issuer.

Business Model Reduce fraud and chargeback for online purchases Provide targeted advertising to online customers based upon their purchasing patterns.

How is it different from Brodia?

Comparison ActiveCheckout
SPA applet
eWallet
Form Filling Intelligent Form Population (IFP) which works on over 90% of existing websites Form-filling only worked on a limited number of profiled websites or websites which support the ECML standard
Storage of passwords for different websites No Yes
Advertising No Yes
Data Storage Customer's local machine Brodia Servers
User Experience Only wakes up to assist in making online payments Provides advertising whenever a customer is browsing the Internet
Authentication Model Distributed authentication architecture supporting authentication of cards from multiple issuers within the same applet at SPA-enabled sites Issuer-centric authentication model. Brodia wallet issued by one issuer did not support authentication of cards from other issuers.
Distribution Model Same applet can be distributed to all cardholders and in advance of their issuer deploying server-based software Individual issuer had to sign up to the Brodia managed service prior to issuing eWallets to cardholders
Business Model Reduce fraud and chargeback for online purchases Stimulate online shopping to increase cardholder spending

How is it different from the IBM Digital Wallet?

Comparison ActiveCheckout
SPA applet
eWallet
Size ~200 kb requiring ~4.3 MB requiring
Installation Automatic install into the cardholders browser Required the cardholder to run a setup.exe installation program
Certificate Not required Required the cardholder to apply for a digital certificate from their issuers and install a digital certificate into their eWallet
Form Filling Intelligent Form Population (IFP) which works on over 90% of existing websites Form-filling only worked on a limited number of websites which support ECML
User Experience Simple and frictionless e.g. automatic wake-up, auto-detect forms etc. A full windows application with cumbersome operation
Firewalls Designed to work with proxy servers Cardholders experienced difficulties behind corporate firewalls
Authentication Model Distributed authentication architecture supporting authentication of cards from multiple issuers within the same applet at SPA-enabled sites Only provided authentication at sites which were SET enabled.

Distribution Model Same applet can be distributed to all cardholders and in advance of their issuer deploying server-based software Individual issuer had to implement SET prior to issuing certificates to cardholders

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